This statistic shows the results of a survey on shopping with coupons in Germany in 2014. During the survey period it was found that 28 percent of German consumers stated that coupons could motivate them to purchase media products like books, newspapers and DVDs.
In which of the following product categories could coupons motivate you to make an impulse purchase?
Up to two answers were possible. The original German survey question was phrased as follows: "In welcher Kategorie könnten Coupons Sie zu Spontankäufen motivieren?"
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Horizont. (April 30, 2014). In which of the following product categories could coupons motivate you to make an impulse purchase? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/454766/coupons-product-categories-for-impulse-purchases-germany/
Horizont. "In which of the following product categories could coupons motivate you to make an impulse purchase?." Chart. April 30, 2014. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/454766/coupons-product-categories-for-impulse-purchases-germany/
Horizont. (2014). In which of the following product categories could coupons motivate you to make an impulse purchase?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/454766/coupons-product-categories-for-impulse-purchases-germany/
Horizont. "In Which of The following Product Categories Could Coupons Motivate You to Make An Impulse Purchase?." Statista, Statista Inc., 30 Apr 2014, https://www.statista.com/statistics/454766/coupons-product-categories-for-impulse-purchases-germany/
Horizont, In which of the following product categories could coupons motivate you to make an impulse purchase? Statista, https://www.statista.com/statistics/454766/coupons-product-categories-for-impulse-purchases-germany/ (last visited November 21, 2024)
In which of the following product categories could coupons motivate you to make an impulse purchase? [Graph], Horizont, April 30, 2014. [Online]. Available: https://www.statista.com/statistics/454766/coupons-product-categories-for-impulse-purchases-germany/
