This statistic displays the reasons for abandoning an online purchase website in Spain as of May 2015. While hidden costs was a major reason for not returning to an online shopping site, confusing or unclear prices was given by almost 20 percent of respondents as a reason for abandoning a site.
Thinking of online shops where you only shopped once, why did you not go back?
Characteristic
Share of respondents
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IAB Spain. (June 25, 2015). Thinking of online shops where you only shopped once, why did you not go back? [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/453134/reasons-for-not-returning-to-an-online-shopping-site-in-spain/
IAB Spain. "Thinking of online shops where you only shopped once, why did you not go back?." Chart. June 25, 2015. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/453134/reasons-for-not-returning-to-an-online-shopping-site-in-spain/
IAB Spain. (2015). Thinking of online shops where you only shopped once, why did you not go back?. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/453134/reasons-for-not-returning-to-an-online-shopping-site-in-spain/
IAB Spain. "Thinking of Online Shops Where You Only Shopped Once, Why Did You Not Go Back?." Statista, Statista Inc., 25 Jun 2015, https://www.statista.com/statistics/453134/reasons-for-not-returning-to-an-online-shopping-site-in-spain/
IAB Spain, Thinking of online shops where you only shopped once, why did you not go back? Statista, https://www.statista.com/statistics/453134/reasons-for-not-returning-to-an-online-shopping-site-in-spain/ (last visited July 22, 2024)
Thinking of online shops where you only shopped once, why did you not go back? [Graph], IAB Spain, June 25, 2015. [Online]. Available: https://www.statista.com/statistics/453134/reasons-for-not-returning-to-an-online-shopping-site-in-spain/
