Grocery shopping on the internet in Germany 2013-2016

Number of online shoppers who bought food or beverages on the internet in Germany from 2013 to 2016

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Release date

November 2016

Region

Germany

Survey time period

2013 to 2016

Age group

14 years and older

Special properties

German-speaking online buyers

Method of interview

Face-to-face interview

Supplementary notes

Information on the basic population:
This survey is based on the German population aged 14 years and older, in private households at the place of main residence.

Information on the basic sample:
2013: 8,702 respondents, projected base of 70.33 million persons
2014: 8,156 respondents, projected base of 70.52 million persons
2015: 7,009 respondents, projected base of 69.24 million persons
2016: 7,026 respondents, projected base of 69.56 million persons

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