Product knowledge expectations when phoning retailers in the UK 2015

If you phone a retailer, do you expect the employee on the end of the line to be as knowledgeable about the product as someone in the retailer's store?

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Release date

2015

Region

United Kingdom

Survey time period

2015

Number of respondents

2,000 respondents

Age group

18 years and older

Special properties

Consumers, representative of UK population

Method of interview

Panel survey

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