The graph shows information on brand advertising recall among internet users in the United States as of July 2015, broken down by ad format and device. According to the research, full-screen interactive formats, such as PageGrabber X or ScreenShift had a higher recall on tablets, with 45 percent of respondents remembering brands advertised with these formats.
Brand advertising recall among internet users in the United States as of July 2015, by ad format and device
* For example PageGrabber X and ScreenShift. **For example adhesion, billboard, filmstrip, pull and slider. The source does not provide information on the type of the survey or the date and sample number.
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eMarketer, & Undertone. (August 4, 2015). Brand advertising recall among internet users in the United States as of July 2015, by ad format and device [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer, und Undertone. "Brand advertising recall among internet users in the United States as of July 2015, by ad format and device." Chart. August 4, 2015. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer, Undertone. (2015). Brand advertising recall among internet users in the United States as of July 2015, by ad format and device. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer, and Undertone. "Brand Advertising Recall among Internet Users in The United States as of July 2015, by Ad Format and Device." Statista, Statista Inc., 4 Aug 2015, https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
eMarketer & Undertone, Brand advertising recall among internet users in the United States as of July 2015, by ad format and device Statista, https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/ (last visited November 21, 2024)
Brand advertising recall among internet users in the United States as of July 2015, by ad format and device [Graph], eMarketer, & Undertone, August 4, 2015. [Online]. Available: https://www.statista.com/statistics/451566/brand-ad-recall-usa-format-and-device/
