In 2023, Danske Spil - Danish national lottery - was the largest advertiser in Denmark, having invested 182.6 million Danish kroner in ad activities. Boozt - an online fashion and lifestyle retailer from Sweden - ranked second, with a spending on 180 million kroner.
Leading advertisers in Denmark in 2023, by ad spending
(in million DKK)
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Leading advertisers in Denmark in 2023, by ad spending
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
Dansk Markedsføring (Mediet Markedsføring). (January 25, 2024). Leading advertisers in Denmark in 2023, by ad spending (in million DKK) [Graph]. In Statista. Retrieved April 05, 2025, from https://www.statista.com/statistics/451544/highest-spending-advertisers-in-denmark/
Dansk Markedsføring (Mediet Markedsføring). "Leading advertisers in Denmark in 2023, by ad spending (in million DKK)." Chart. January 25, 2024. Statista. Accessed April 05, 2025. https://www.statista.com/statistics/451544/highest-spending-advertisers-in-denmark/
Dansk Markedsføring (Mediet Markedsføring). (2024). Leading advertisers in Denmark in 2023, by ad spending (in million DKK). Statista. Statista Inc.. Accessed: April 05, 2025. https://www.statista.com/statistics/451544/highest-spending-advertisers-in-denmark/
Dansk Markedsføring (Mediet Markedsføring). "Leading Advertisers in Denmark in 2023, by Ad Spending (in Million Dkk)." Statista, Statista Inc., 25 Jan 2024, https://www.statista.com/statistics/451544/highest-spending-advertisers-in-denmark/
Dansk Markedsføring (Mediet Markedsføring), Leading advertisers in Denmark in 2023, by ad spending (in million DKK) Statista, https://www.statista.com/statistics/451544/highest-spending-advertisers-in-denmark/ (last visited April 05, 2025)
Leading advertisers in Denmark in 2023, by ad spending (in million DKK) [Graph], Dansk Markedsføring (Mediet Markedsføring), January 25, 2024. [Online]. Available: https://www.statista.com/statistics/451544/highest-spending-advertisers-in-denmark/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.