The statistic presents information on the value of acquisitions in the marketing automation industry worldwide from 2010 to 2014. The industry saw the highest cumulative transaction value of 4.6 billion U.S. dollars in 2013, driven mostly by a 2.5 billion acquisition of ExactTarget by Salesforce.
Value of acquisitions in the marketing automation industry worldwide from 2010 to 2014
(in million U.S. dollars)
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Various sources (Marketing Technology Report). (October 12, 2014). Value of acquisitions in the marketing automation industry worldwide from 2010 to 2014 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/451132/marketing-automation-industry-acquisitions-value/
Various sources (Marketing Technology Report). "Value of acquisitions in the marketing automation industry worldwide from 2010 to 2014 (in million U.S. dollars)." Chart. October 12, 2014. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/451132/marketing-automation-industry-acquisitions-value/
Various sources (Marketing Technology Report). (2014). Value of acquisitions in the marketing automation industry worldwide from 2010 to 2014 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/451132/marketing-automation-industry-acquisitions-value/
Various sources (Marketing Technology Report). "Value of Acquisitions in The Marketing Automation Industry Worldwide from 2010 to 2014 (in Million U.S. Dollars)." Statista, Statista Inc., 12 Oct 2014, https://www.statista.com/statistics/451132/marketing-automation-industry-acquisitions-value/
Various sources (Marketing Technology Report), Value of acquisitions in the marketing automation industry worldwide from 2010 to 2014 (in million U.S. dollars) Statista, https://www.statista.com/statistics/451132/marketing-automation-industry-acquisitions-value/ (last visited December 18, 2024)
Value of acquisitions in the marketing automation industry worldwide from 2010 to 2014 (in million U.S. dollars) [Graph], Various sources (Marketing Technology Report), October 12, 2014. [Online]. Available: https://www.statista.com/statistics/451132/marketing-automation-industry-acquisitions-value/
