This statistic shows the responses to a survey regarding online search and retail banking in Canada as of April 2014, by demographic. During the reported period, 55 percent of Millennials stated that online search was important when looking to switch banks. Furthermore, 22 percent of Millennials also stated that online reviews were an influential source.
Share of consumers who use online search to make retail banking decisions in Canada in 2014
Characteristic
Share of respondents
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Think with Google. (August 14, 2014). Share of consumers who use online search to make retail banking decisions in Canada in 2014 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/447747/consumer-usage-search-retail-bank-canada/
Think with Google. "Share of consumers who use online search to make retail banking decisions in Canada in 2014." Chart. August 14, 2014. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/447747/consumer-usage-search-retail-bank-canada/
Think with Google. (2014). Share of consumers who use online search to make retail banking decisions in Canada in 2014. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/447747/consumer-usage-search-retail-bank-canada/
Think with Google. "Share of Consumers Who Use Online Search to Make Retail Banking Decisions in Canada in 2014." Statista, Statista Inc., 14 Aug 2014, https://www.statista.com/statistics/447747/consumer-usage-search-retail-bank-canada/
Think with Google, Share of consumers who use online search to make retail banking decisions in Canada in 2014 Statista, https://www.statista.com/statistics/447747/consumer-usage-search-retail-bank-canada/ (last visited July 22, 2024)
Share of consumers who use online search to make retail banking decisions in Canada in 2014 [Graph], Think with Google, August 14, 2014. [Online]. Available: https://www.statista.com/statistics/447747/consumer-usage-search-retail-bank-canada/