This statistic shows the responses to a survey about Canadian professional sport team sponsors and brand loyalty in Canada as of May 2015. During the reported period, 19.91 percent of respondents stated that they feel personally loyal to the Tim Hortons brand.
Sport team sponsor brand loyalty among sports fans in Canada as of May 2015
Question: Which of the following are the top 3 brands you personally feel most loyal to?
Participants are qualified fans of any of the professional sports leagues. No quotas were set for the leagues as the proportion of fans for each sports league fell naturally.
A Sports Fan is defined as someone who has done at
least one of the following in the past 12 months: attended a game, purchased merchandise for personal use, watched at least half of a live game on TV or web
stream
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Insightrix. (July 8, 2015). Sport team sponsor brand loyalty among sports fans in Canada as of May 2015 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/446109/sport-fan-sponsorbrand-loyalty-canada/
Insightrix. "Sport team sponsor brand loyalty among sports fans in Canada as of May 2015." Chart. July 8, 2015. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/446109/sport-fan-sponsorbrand-loyalty-canada/
Insightrix. (2015). Sport team sponsor brand loyalty among sports fans in Canada as of May 2015. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/446109/sport-fan-sponsorbrand-loyalty-canada/
Insightrix. "Sport Team Sponsor Brand Loyalty among Sports Fans in Canada as of May 2015." Statista, Statista Inc., 8 Jul 2015, https://www.statista.com/statistics/446109/sport-fan-sponsorbrand-loyalty-canada/
Insightrix, Sport team sponsor brand loyalty among sports fans in Canada as of May 2015 Statista, https://www.statista.com/statistics/446109/sport-fan-sponsorbrand-loyalty-canada/ (last visited August 24, 2024)
Sport team sponsor brand loyalty among sports fans in Canada as of May 2015 [Graph], Insightrix, July 8, 2015. [Online]. Available: https://www.statista.com/statistics/446109/sport-fan-sponsorbrand-loyalty-canada/