This statistic presents the mobile app install advertising expenditures in North America from 2017 to 2020. In 2017, there was a recorded advertising expenditure amount of 6.5 billion U.S. dollars throughout the entire North American region, while by 2020 this value has been forecasted to more than double reaching up to 12.9 billion U.S. dollars.
Mobile app install advertising expenditures in North America from 2017 to 2020
(in billion U.S. dollars)
*Forecast
Source stated that the results primarily came from its own dataset which contained, 35 billion installs, 10 billion U.S. dollars in ad spending, and 70,000 apps in the sample.
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AppsFlyer. (December 2, 2018). Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/445757/mobile-app-install-advertising-spending-north-america/
AppsFlyer. "Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars)." Chart. December 2, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/445757/mobile-app-install-advertising-spending-north-america/
AppsFlyer. (2018). Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/445757/mobile-app-install-advertising-spending-north-america/
AppsFlyer. "Mobile App Install Advertising Expenditures in North America from 2017 to 2020 (in Billion U.S. Dollars)." Statista, Statista Inc., 2 Dec 2018, https://www.statista.com/statistics/445757/mobile-app-install-advertising-spending-north-america/
AppsFlyer, Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/445757/mobile-app-install-advertising-spending-north-america/ (last visited December 22, 2024)
Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars) [Graph], AppsFlyer, December 2, 2018. [Online]. Available: https://www.statista.com/statistics/445757/mobile-app-install-advertising-spending-north-america/
