This statistic presents the results of a survey evaluating the main purchasing criteria for personal care products among consumers in France in 2015, broken down by age group. Among respondents, 41 percent of those aged 65 and over found the mention of skin protection to be the most important factor when purchasing personal care products.
Which criteria do you consider when purchasing a personal care products?*
Characteristic
The mention of skin protection
The price
The brand
The fragrance
The mention of eco-responsible values
Medical information on the label
A recommendation from a close relative or from the media
* This question was phrased by the source as follows: "Et lorsque vous achetez un produit d'hygiène corporelle (gel douche, shampooing, savon liquide etc.), quels sont les premiers critères que vous prenez en compte dans votre choix?"
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OpinionWay. (April 1, 2015). Which criteria do you consider when purchasing a personal care products?* [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/445744/main-purchasing-criterion-for-personal-care-products-france-by-age/
OpinionWay. "Which criteria do you consider when purchasing a personal care products?*." Chart. April 1, 2015. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/445744/main-purchasing-criterion-for-personal-care-products-france-by-age/
OpinionWay. (2015). Which criteria do you consider when purchasing a personal care products?*. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/445744/main-purchasing-criterion-for-personal-care-products-france-by-age/
OpinionWay. "Which Criteria Do You Consider When Purchasing a Personal Care Products?*." Statista, Statista Inc., 1 Apr 2015, https://www.statista.com/statistics/445744/main-purchasing-criterion-for-personal-care-products-france-by-age/
OpinionWay, Which criteria do you consider when purchasing a personal care products?* Statista, https://www.statista.com/statistics/445744/main-purchasing-criterion-for-personal-care-products-france-by-age/ (last visited November 18, 2024)
Which criteria do you consider when purchasing a personal care products?* [Graph], OpinionWay, April 1, 2015. [Online]. Available: https://www.statista.com/statistics/445744/main-purchasing-criterion-for-personal-care-products-france-by-age/
