Kohl's: net marketing costs 2015-2023

Published by Statista Research Department, Sep 25, 2024

In 2023, Kohl's Corporation spent around 796 million U.S. dollars on marketing, which was about 4.6 percent of the company's total revenue. In that year, the company saw a net income of 317 million U.S. dollars, compared to a record net income of 938 million U.S. dollars in 2021.

Net marketing expenses of Kohl's Corporation from 2015 to 2023 (in million U.S. dollars)

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Release date

March 2024

Region

United States

Survey time period

2015 to 2023

Special properties

Fiscal year ends on the Saturday closest to January 31st each year

Supplementary notes

Fiscal Year 2023 ended February 3, 2024, with a total of 53 weeks. 

Figures prior to 2022 were retrieved from earlier releases of the source. 

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