This statistic presents the household penetration rate of leading fast moving consumer goods (FMCG) brands in Spain in 2019. That year, El Pozo was the FMCG brand with the highest penetration rate in Spain, with 76.8 percent of households buying the brand. Coca-Cola and Compofrio ranked in second and third place, with penetration rates of 74.5 percent and 70.3 percent, respectively.
Household penetration rate* of leading fast moving consumer goods (FMCG) brands in Spain in 2019
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Household penetration rate*
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Kantar Worldpanel. (June 16, 2020). Household penetration rate* of leading fast moving consumer goods (FMCG) brands in Spain in 2019 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/444778/fmcg-brands-with-the-highest-household-penetration-rate-spain/
Kantar Worldpanel. "Household penetration rate* of leading fast moving consumer goods (FMCG) brands in Spain in 2019." Chart. June 16, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/444778/fmcg-brands-with-the-highest-household-penetration-rate-spain/
Kantar Worldpanel. (2020). Household penetration rate* of leading fast moving consumer goods (FMCG) brands in Spain in 2019. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/444778/fmcg-brands-with-the-highest-household-penetration-rate-spain/
Kantar Worldpanel. "Household Penetration Rate* of Leading Fast Moving Consumer Goods (Fmcg) Brands in Spain in 2019." Statista, Statista Inc., 16 Jun 2020, https://www.statista.com/statistics/444778/fmcg-brands-with-the-highest-household-penetration-rate-spain/
Kantar Worldpanel, Household penetration rate* of leading fast moving consumer goods (FMCG) brands in Spain in 2019 Statista, https://www.statista.com/statistics/444778/fmcg-brands-with-the-highest-household-penetration-rate-spain/ (last visited August 24, 2024)
Household penetration rate* of leading fast moving consumer goods (FMCG) brands in Spain in 2019 [Graph], Kantar Worldpanel, June 16, 2020. [Online]. Available: https://www.statista.com/statistics/444778/fmcg-brands-with-the-highest-household-penetration-rate-spain/