This statistic shows the responses to a survey about Canadian professional sport brands in Canada as of May 2015. During the reported period, 23.2 percent of respondents stated that the Montreal Canadiens hockey team was among the first 3 Canadian sports teams to come to mind.
Brand recall of Canadian professional sport teams among sports fans as of May 2015
Question: Thinking of all the five major sports leagues in Canada, regardless of the one you follow the most, what are the first 3 Canadian teams that pop into your mind?
Participants are qualified fans of any of the professional sports leagues. No quotas were set for the leagues as the proportion of fans for each sports league fell naturally.
A Sports Fan is defined as someone who has done at
least one of the following in the past 12 months: attended a game, purchased merchandise for personal use, watched at least half of a live game on TV or web
stream
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Insightrix. (July 8, 2015). Brand recall of Canadian professional sport teams among sports fans as of May 2015 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/444764/brand-recall-sports-team-canada/
Insightrix. "Brand recall of Canadian professional sport teams among sports fans as of May 2015." Chart. July 8, 2015. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/444764/brand-recall-sports-team-canada/
Insightrix. (2015). Brand recall of Canadian professional sport teams among sports fans as of May 2015. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/444764/brand-recall-sports-team-canada/
Insightrix. "Brand Recall of Canadian Professional Sport Teams among Sports Fans as of May 2015." Statista, Statista Inc., 8 Jul 2015, https://www.statista.com/statistics/444764/brand-recall-sports-team-canada/
Insightrix, Brand recall of Canadian professional sport teams among sports fans as of May 2015 Statista, https://www.statista.com/statistics/444764/brand-recall-sports-team-canada/ (last visited August 24, 2024)
Brand recall of Canadian professional sport teams among sports fans as of May 2015 [Graph], Insightrix, July 8, 2015. [Online]. Available: https://www.statista.com/statistics/444764/brand-recall-sports-team-canada/
