As of 2024, Millennials / Generation Y made up the largest share of both e-cigarettes and vape pen users in the United States (U.S.) by far. Unsurprisingly, Baby Boomer amounted to a very small share of these devices' users.
Use of e-cigarettes and vape pens in the United States (U.S.) in 2024, by generation
Tobacco product usage
Question: Which tobacco products do you smoke/consume at least occasionally? (multi-pick)
Base: respondents who can legally buy tobacco
Each update contains the interviews of the last 12 months. If you are looking for further details you can find more information in the methodology for the Statista Consumer Insights.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista Consumer Insights. (May 24, 2024). Use of e-cigarettes and vape pens in the United States (U.S.) in 2024, by generation [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/443152/e-cigarettes-usage-share-of-us-adults-by-age-group/
Statista Consumer Insights. "Use of e-cigarettes and vape pens in the United States (U.S.) in 2024, by generation." Chart. May 24, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/443152/e-cigarettes-usage-share-of-us-adults-by-age-group/
Statista Consumer Insights. (2024). Use of e-cigarettes and vape pens in the United States (U.S.) in 2024, by generation. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/443152/e-cigarettes-usage-share-of-us-adults-by-age-group/
Statista Consumer Insights. "Use of E-cigarettes and Vape Pens in The United States (U.S.) in 2024, by Generation." Statista, Statista Inc., 24 May 2024, https://www.statista.com/statistics/443152/e-cigarettes-usage-share-of-us-adults-by-age-group/
Statista Consumer Insights, Use of e-cigarettes and vape pens in the United States (U.S.) in 2024, by generation Statista, https://www.statista.com/statistics/443152/e-cigarettes-usage-share-of-us-adults-by-age-group/ (last visited December 21, 2024)
Use of e-cigarettes and vape pens in the United States (U.S.) in 2024, by generation [Graph], Statista Consumer Insights, May 24, 2024. [Online]. Available: https://www.statista.com/statistics/443152/e-cigarettes-usage-share-of-us-adults-by-age-group/
