Japan: consumer considerations when comparison shopping 2014

Published by Statista Research Department, Mar 3, 2015
This statistic presents consumer considerations when comparison shopping of online shoppers in Japan as of October 2014. During the survey period, it was found that consumer or peer reviews were important for 16 percent of consumers when comparison shopping.

Considerations when comparison shopping according to online shoppers in Japan as of October 2014

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Release date

March 2015

Region

Japan

Survey time period

August to October 2014

Number of respondents

1,055 respondents

Special properties

online shoppers

Method of interview

Online survey

Supplementary notes

Thinking of factors you might take into consideration when searching for products (excluding product cost and shipping fees), how likely are you to consider each of the following factors?

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