This statistic shows the results of a survey on the importance of privacy settings in social networks in Germany in 2013. During the survey period it was found that 94 percent of respondents stated that it was important to them that the social network handled their personal data according to data protection standards.
When choosing a social network, how important are the following aspects to you?
Characteristic
Share of respondents
Secure treatment of my personal data (data security)
95%
Handling of my personal data according to data protection standards by the provider (data privacy)
94%
Extensive and simple to understand privacy settings
93%
User-friendliness / easy to use
92%
Features of the network
88%
My friends/colleagues/family are also members of the network
internet users who were members of at least one social network
Method of interview
Computer-assisted personal interviews (CAPI)
Supplementary notes
The statistic refers only to the top two boxes "very important" and "rather important".
The source phrased the original German survey question as follows: "Wie wichtig sind Ihnen die folgenden Aspekte bei der Auswahl eines sozialen Netzwerks?"
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Bitkom. (October 31, 2013). When choosing a social network, how important are the following aspects to you? [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/439407/social-networks-importance-of-privacy-settings-germany/
Bitkom. "When choosing a social network, how important are the following aspects to you?." Chart. October 31, 2013. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/439407/social-networks-importance-of-privacy-settings-germany/
Bitkom. (2013). When choosing a social network, how important are the following aspects to you?. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/439407/social-networks-importance-of-privacy-settings-germany/
Bitkom. "When Choosing a Social Network, How Important Are The following Aspects to You?." Statista, Statista Inc., 31 Oct 2013, https://www.statista.com/statistics/439407/social-networks-importance-of-privacy-settings-germany/
Bitkom, When choosing a social network, how important are the following aspects to you? Statista, https://www.statista.com/statistics/439407/social-networks-importance-of-privacy-settings-germany/ (last visited August 25, 2024)
When choosing a social network, how important are the following aspects to you? [Graph], Bitkom, October 31, 2013. [Online]. Available: https://www.statista.com/statistics/439407/social-networks-importance-of-privacy-settings-germany/
