This statistic presents the reasons for being on YouTube according to users in the United States as of the third quarter of 2019. According to the findings, 82 percent of respondents stated that they used YouTube for entertainment purposes. Another 23 percent of respondents stated that they accessed YouTube to get news.
Leading YouTube usage reasons according to users in the United States as of 3rd quarter 2019
Characteristic
Share of respondents
To get entertainment
82%
To get news
23%
To follow brands / companies
18%
Other purposes
13%
To keep contact with friends and family
8%
To strengthen professional network
7%
Created with Highcharts 7.2.2Share of respondents82%82%23%23%18%18%13%13%8%8%7%7%To get entertainmentTo get newsTo follow brands / companiesOther purposesTo keep contact with friends and familyTo strengthen professional network
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
AudienceProject. (October 3, 2019). Leading YouTube usage reasons according to users in the United States as of 3rd quarter 2019 [Graph]. In Statista. Retrieved February 28, 2025, from https://www.statista.com/statistics/187007/youtube-usage-reasons-usa/
AudienceProject. "Leading YouTube usage reasons according to users in the United States as of 3rd quarter 2019." Chart. October 3, 2019. Statista. Accessed February 28, 2025. https://www.statista.com/statistics/187007/youtube-usage-reasons-usa/
AudienceProject. (2019). Leading YouTube usage reasons according to users in the United States as of 3rd quarter 2019. Statista. Statista Inc.. Accessed: February 28, 2025. https://www.statista.com/statistics/187007/youtube-usage-reasons-usa/
AudienceProject. "Leading Youtube Usage Reasons According to Users in The United States as of 3rd Quarter 2019." Statista, Statista Inc., 3 Oct 2019, https://www.statista.com/statistics/187007/youtube-usage-reasons-usa/
AudienceProject, Leading YouTube usage reasons according to users in the United States as of 3rd quarter 2019 Statista, https://www.statista.com/statistics/187007/youtube-usage-reasons-usa/ (last visited February 28, 2025)
Leading YouTube usage reasons according to users in the United States as of 3rd quarter 2019 [Graph], AudienceProject, October 3, 2019. [Online]. Available: https://www.statista.com/statistics/187007/youtube-usage-reasons-usa/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.