Canada weekly usage of social media 2016

Share of young Canadians using selected social networks on a weekly basis as of September 2016

CharacteristicShare of respondents
Facebook 84%
YouTube 80%
Instagram 59%
Snapchat 58%
Twitter 30%
Pinterest 20%
Reddit 15%
LinkedIn 14%
Tumblr 13%
Vine 3%
Other, 2%
None of the above 1%
Created with Highcharts 7.2.2Share of respondents84%84%80%80%59%59%58%58%30%30%20%20%15%15%14%14%13%13%3%3%2%2%1%1%FacebookYouTubeInstagramSnapchatTwitterPinterestRedditLinkedInTumblrVineOther,None of the above
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%95%
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Source

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Release date

November 2016

Region

Canada

Survey time period

September 2016

Number of respondents

1,300 respondents

Age group

15-34 years

Method of interview

Online survey

Supplementary notes

Question: When it comes to weekly usage, which of the following social media platforms do you use? Please select all that apply.

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