This statistic shows the responses to a survey about online and social media tools used in companies amongst C-suite executives in Canada as of June 2014. During the reported period, 36 percent of executives with social media accounts somewhat agreed that although social media was part of their company's communications it did not help in increasing their revenues.
Attitudes towards businesses' social media usage increasing revenue in Canada as of June 2014
Social media is part of our company's communications but it doesn't help our bottom line
Strongly agree
Somewhat agree
Somewhat disagree
Strongly disagree
Don't know
Social media is part of our company's communications but it doesn't help our bottom line
ROB 1,000 companies - Globe and Mail's Report on Business top 1,000 profitable businesses in Canada
Numbers may not equal 100 percent as a result of rounding
Only among those with social media accounts
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The Gandalf Group. (June 24, 2014). Attitudes towards businesses' social media usage increasing revenue in Canada as of June 2014 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/435334/attitudes-social-media-and-revenue-canada/
The Gandalf Group. "Attitudes towards businesses' social media usage increasing revenue in Canada as of June 2014." Chart. June 24, 2014. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/435334/attitudes-social-media-and-revenue-canada/
The Gandalf Group. (2014). Attitudes towards businesses' social media usage increasing revenue in Canada as of June 2014. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/435334/attitudes-social-media-and-revenue-canada/
The Gandalf Group. "Attitudes towards Businesses' Social Media Usage Increasing Revenue in Canada as of June 2014." Statista, Statista Inc., 24 Jun 2014, https://www.statista.com/statistics/435334/attitudes-social-media-and-revenue-canada/
The Gandalf Group, Attitudes towards businesses' social media usage increasing revenue in Canada as of June 2014 Statista, https://www.statista.com/statistics/435334/attitudes-social-media-and-revenue-canada/ (last visited August 24, 2024)
Attitudes towards businesses' social media usage increasing revenue in Canada as of June 2014 [Graph], The Gandalf Group, June 24, 2014. [Online]. Available: https://www.statista.com/statistics/435334/attitudes-social-media-and-revenue-canada/