According to this Kantar survey from 2024, 13.3 million people are consuming this product with a frequency level of 'Light users'. In contrast, 1.3 million people have a frequency level of 'Heavy users'.
Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency
(in 1,000s)
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Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency
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* The source indicates: Heavy users consumed frozen chips and potato products 'more than once a week'. Medium users consumed frozen chips and potato products 'once a week.' Light users consumed frozen chips and potato products either 'two or three times a month' / 'once a month', or 'less than once a month' Figures estimated by the source on the basis of survey responses.
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Eloïse Trenda
Research Expert covering global food topics with a focus on the French and Spanish markets.
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Kantar. (July 2, 2024). Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency (in 1,000s) [Graph]. In Statista. Retrieved April 26, 2025, from https://www.statista.com/statistics/434280/frozen-chips-and-potato-product-usage-in-france/
Kantar. "Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency (in 1,000s)." Chart. July 2, 2024. Statista. Accessed April 26, 2025. https://www.statista.com/statistics/434280/frozen-chips-and-potato-product-usage-in-france/
Kantar. (2024). Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency (in 1,000s). Statista. Statista Inc.. Accessed: April 26, 2025. https://www.statista.com/statistics/434280/frozen-chips-and-potato-product-usage-in-france/
Kantar. "Number of Consumers of 'frozen Chips And Potato Products' in France (Fr) 2017 - 2023, by Frequency (in 1,000s)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/434280/frozen-chips-and-potato-product-usage-in-france/
Kantar, Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency (in 1,000s) Statista, https://www.statista.com/statistics/434280/frozen-chips-and-potato-product-usage-in-france/ (last visited April 26, 2025)
Number of consumers of 'Frozen Chips And Potato Products' in France (FR) 2017 - 2023, by frequency (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/434280/frozen-chips-and-potato-product-usage-in-france/
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