According to this Kantar survey from 2024, 12.7 million people are consuming this product with a frequency level of 'Medium users'. In contrast, 6.6 million people have a frequency level of 'Light users'.
Number of consumers of 'Breads And Brioches' in France (FR) 2021 - 2023, by frequency
(in 1,000s)
The source indicates: Heavy users consumed pre-packed breads and brioches 'once or several times a day.' Medium users consumed pre-packed breads and brioches 'two or three times a week' or 'once a week.' Light users consumed pre-packed breads 'two or three times a month', 'once a month' or 'less often.' ** Number of respondents: n (2014) = 15,208 / n (2015) = 15,595 / n (2016)= 15,355 / n (2017) = 15,038 / n (2018)= 15,234 / n(2019) = 15,359
Figures estimated by the source on the basis of survey responses.
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Kantar. (July 2, 2024). Number of consumers of 'Breads And Brioches' in France (FR) 2021 - 2023, by frequency (in 1,000s) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/433556/pre-packed-breads-brioches-usage-by-user-type-in-france/
Kantar. "Number of consumers of 'Breads And Brioches' in France (FR) 2021 - 2023, by frequency (in 1,000s)." Chart. July 2, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/433556/pre-packed-breads-brioches-usage-by-user-type-in-france/
Kantar. (2024). Number of consumers of 'Breads And Brioches' in France (FR) 2021 - 2023, by frequency (in 1,000s). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/433556/pre-packed-breads-brioches-usage-by-user-type-in-france/
Kantar. "Number of Consumers of 'breads And Brioches' in France (Fr) 2021 - 2023, by Frequency (in 1,000s)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/433556/pre-packed-breads-brioches-usage-by-user-type-in-france/
Kantar, Number of consumers of 'Breads And Brioches' in France (FR) 2021 - 2023, by frequency (in 1,000s) Statista, https://www.statista.com/statistics/433556/pre-packed-breads-brioches-usage-by-user-type-in-france/ (last visited December 22, 2024)
Number of consumers of 'Breads And Brioches' in France (FR) 2021 - 2023, by frequency (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/433556/pre-packed-breads-brioches-usage-by-user-type-in-france/
