This statistic shows the results of a survey on the usage of social networks for business networking in Germany from 2013 to 2016. In 2016, there were about 5.29 million people among the German-speaking population aged 14 years and older, who were members of a social network and had established new professional contacts using the platform.
Number of social network members who used the platform to establish new business contacts in Germany from 2013 to 2016
(in millions)
Information on base:
German-speaking population age 14 and over in private households, at main residence in the Federal Republic of Germany.
Information on random sample:
2013: 8,702 respondents, projected to a population of 70.33 millions
2014: 8,156 respondents, projected to a population of 70.52 millions
2015: 7,009 respondents, projected to a population of 69.24 millions
2016: 7,026 respondents, projected to a population of 69.56 millions
Information on target group "German-speaking persons, who are members of a social network":
2013: projected to 28.18 million persons
2014: projected to 28.13 million persons
2015: projected to 27.81 million persons
2016: projected to 29.97 million persons
This question was phrased by the source as follows: "Would you tell me how you use social networks, what purpose you use them for? Please choose from this list. - Networking, establishing business contacts." (Original German question: "Darf ich fragen, wofür Sie soziale Netzwerke nutzen, was Sie in sozialen Netzwerken alles machen? Bitte sagen Sies mir nach dieser Liste. - Geschäftliche Kontakte knüpfen")
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IfD Allensbach. (November 10, 2016). Number of social network members who used the platform to establish new business contacts in Germany from 2013 to 2016 (in millions) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/432727/social-network-usage-professional-networking-germany/
IfD Allensbach. "Number of social network members who used the platform to establish new business contacts in Germany from 2013 to 2016 (in millions)." Chart. November 10, 2016. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/432727/social-network-usage-professional-networking-germany/
IfD Allensbach. (2016). Number of social network members who used the platform to establish new business contacts in Germany from 2013 to 2016 (in millions). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/432727/social-network-usage-professional-networking-germany/
IfD Allensbach. "Number of Social Network Members Who Used The Platform to Establish New Business Contacts in Germany from 2013 to 2016 (in Millions)." Statista, Statista Inc., 10 Nov 2016, https://www.statista.com/statistics/432727/social-network-usage-professional-networking-germany/
IfD Allensbach, Number of social network members who used the platform to establish new business contacts in Germany from 2013 to 2016 (in millions) Statista, https://www.statista.com/statistics/432727/social-network-usage-professional-networking-germany/ (last visited November 24, 2024)
Number of social network members who used the platform to establish new business contacts in Germany from 2013 to 2016 (in millions) [Graph], IfD Allensbach, November 10, 2016. [Online]. Available: https://www.statista.com/statistics/432727/social-network-usage-professional-networking-germany/
