Passenger car deals online: usage in Germany 2016

This statistic shows the results of a survey on the internet as a source of information for passenger car deals in Germany from 2013 to 2016. In 2016, there were about 2.15 million people among the German-speaking population aged 14 years and older who frequently used the internet to find information on offers for new or used cars.

Number of internet users who used the internet to find information on passenger car deals in Germany from 2013 to 2016, by frequency (in millions)

Characteristic	Frequently	Occasionally	Rarely or never
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Release date

November 2016

More information

Region

Germany

Survey time period

2013 to 2016

Age group

14 years and older

Special properties

German-speaking internet users

Method of interview

Face-to-face interview

Supplementary notes

Information on base:
German-speaking population age 14 and over in private households, at main residence in the Federal Republic of Germany.

Information on random sample:
2013: 8,702 respondents, projected to a population of 70.33 millions
2014: 8,156 respondents, projected to a population of 70.52 millions
2015: 7,009 respondents, projected to a population of 69.24 millions
2016: 7,026 respondents, projected to a population of 69.56 millions

Information on target group "German-speaking internet users":
2013: projected to 52.92 million persons
2014: projected to 53.54 million persons
2015: projected to 54.16 million persons
2016: projected to 55.81 million persons

This question was phrased by the source as follows: "As you know, there are many different services offered on the internet. You can find a selection on these cards. How often do you use these offers? Please organize the cards on this sheet accordingly: new or used passenger cars deals."
(Original German question: "Es gibt ja ganz verschiedene Angebote im Internet. Hier auf diesen Karten steht eine Auswahl. Wie oft nutzen Sie diese Angebote? Bitte verteilen Sie die Karten entsprechend auf das Bildblatt hier, Sie sehen ja, was da steht: Angebote an neuen oder gebrauchten Pkw.")

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