According to this Kantar survey from 2024, 7.7 million people are consuming this product with a frequency level of 'Medium users'. In contrast, 1.7 million people have a frequency level of 'Light users'.
Number of consumers of 'Yogurt Drinks And Cold Milk Drinks' in Great Britain (GB) 2022, by frequency
(in 1,000s)
* The source indicates: - Heavy users consumed yogurt drinks 'once a day or more.' - Medium users consumed yogurt drinks'2-3 times a week' or 'once a week.' - Light users consumed yogurt drinks either 'two or three times a month', 'just once a month' or 'less than once a month'.
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Kantar. (July 2, 2024). Number of consumers of 'Yogurt Drinks And Cold Milk Drinks' in Great Britain (GB) 2022, by frequency (in 1,000s) [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/431559/yogurt-drinks-usage-frequency-in-the-uk/
Kantar. "Number of consumers of 'Yogurt Drinks And Cold Milk Drinks' in Great Britain (GB) 2022, by frequency (in 1,000s)." Chart. July 2, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/431559/yogurt-drinks-usage-frequency-in-the-uk/
Kantar. (2024). Number of consumers of 'Yogurt Drinks And Cold Milk Drinks' in Great Britain (GB) 2022, by frequency (in 1,000s). Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/431559/yogurt-drinks-usage-frequency-in-the-uk/
Kantar. "Number of Consumers of 'yogurt Drinks And Cold Milk Drinks' in Great Britain (Gb) 2022, by Frequency (in 1,000s)." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/431559/yogurt-drinks-usage-frequency-in-the-uk/
Kantar, Number of consumers of 'Yogurt Drinks And Cold Milk Drinks' in Great Britain (GB) 2022, by frequency (in 1,000s) Statista, https://www.statista.com/statistics/431559/yogurt-drinks-usage-frequency-in-the-uk/ (last visited December 19, 2024)
Number of consumers of 'Yogurt Drinks And Cold Milk Drinks' in Great Britain (GB) 2022, by frequency (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/431559/yogurt-drinks-usage-frequency-in-the-uk/
