On and off-trade beer sales share in Portugal 2011-2022

The sales volume of beer in Portugal has presented fluctuations during the last decade according to the premises where it is sold. In 2019, on-trade beer volume sales accounted for their highest share, with 70 percent of this alcoholic drink being sold in bars, restaurants, and hotels. By 2022, this figure dropped to 67 percent, while off-trade sales, referring to supermarkets and off-licences, increased to 33 percent.

Beer production intensified, but so did imports

In Portugal, the production of beer decreased during the COVID-19 pandemic, but, by 2022, rose to higher levels than in pre-pandemic times. In this year, 7.8 million hectoliters of beer were produced in the active beer breweries that exist in the country. Despite the increase in production volume, 2022 also brought about a growth in beer import volume compared to the previous year, with 145,000 hectoliters of beer being imported into Portugal.

Consumption grew to the highest value in more than a decade

Beer is one of the most consumed alcoholic drinks in Portugal, with the total annual consumption volume presenting a rising tendency during the last decade. By 2022, the Portuguese consumed over six million hectoliters of this fermented alcoholic beverage, which was the highest value since 2009. The consumption per capita reached 53 liters of beer in 2022, after a decrease in 2020 and 2021.