This statistic presents preferences of Asian consumers regarding multi-channel retailing. As of October 2014, it was found that 40 percent of respondents from the region had searched for goods online and also purchased them online. Thirteen percent of respondents stated that they had searched for goods online and then bought them in a store.
Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014
Research was conducted in five countries in Asia: China (mainland) (n=1,083), Hong Kong (n=1,021), Japan (n=1,055), Singapore (n=1,031) and South Korea (n=1,085)
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comScore. (March 3, 2015). Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/430130/multi-channel-retail-purchase-path-asia/
comScore. "Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014." Chart. March 3, 2015. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/430130/multi-channel-retail-purchase-path-asia/
comScore. (2015). Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/430130/multi-channel-retail-purchase-path-asia/
comScore. "Most Frequently Used Paths to Purchase with Multi-channel Retailers According to Online Shoppers in Asia as of October 2014." Statista, Statista Inc., 3 Mar 2015, https://www.statista.com/statistics/430130/multi-channel-retail-purchase-path-asia/
comScore, Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014 Statista, https://www.statista.com/statistics/430130/multi-channel-retail-purchase-path-asia/ (last visited December 22, 2024)
Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014 [Graph], comScore, March 3, 2015. [Online]. Available: https://www.statista.com/statistics/430130/multi-channel-retail-purchase-path-asia/
