Digital display advertising revenue in Germany 2013-2024

Published by Statista Research Department, Jun 24, 2024

This statistic shows data on the revenues from digital display advertising in Germany from 2013 to 2023, with a forecast for 2024. In 2023, digital display advertising revenues amounted to 5.5 billion euros.

Revenues from digital display advertising in Germany from 2013 to 2023, with a forecast for 2024 (in million euros)

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Sources

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Release date

April 2024

Region

Germany

Survey time period

2013 to 2023

Special properties

Online and mobile

Supplementary notes

* Forecast. 

Figures were partly derived from previous publications.

A new model was used to determine the market figures for the digital advertising industry for the years since 2018. The source also provides the following information: "Basis: OVK reports, company publications and expert interviews // Sales of the following providers and platforms are taken into account: OVK members, German publishers and marketers not organized in the OVK, international platforms, intermediaries. // Figures for the German display market (in-page, in-stream / desktop, mobile) net (excluding agency commissions)."

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