This statistic shows the advertising expenditure in Canada from 2007 to 2013 and includes a forecast until 2016, broken down by medium. In 2013 the highest expenditure included internet with 3,333 million U.S. dollars and television with 3,298 million U.S. dollars. Moreover, the forecast predicts that in 2016, television and internet will continue to be the two largest expenditures in advertising.
Advertising expenditure in Canada from 2007 to 2016, by medium
(in million U.S. dollars)
Characteristic
Magazines
Newspapers
Television
Radio
Outdoor
Internet
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FIPP. (April 15, 2015). Advertising expenditure in Canada from 2007 to 2016, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/429739/advertising-expenditure-canada-medium/
FIPP. "Advertising expenditure in Canada from 2007 to 2016, by medium (in million U.S. dollars)." Chart. April 15, 2015. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/429739/advertising-expenditure-canada-medium/
FIPP. (2015). Advertising expenditure in Canada from 2007 to 2016, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/429739/advertising-expenditure-canada-medium/
FIPP. "Advertising Expenditure in Canada from 2007 to 2016, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 15 Apr 2015, https://www.statista.com/statistics/429739/advertising-expenditure-canada-medium/
FIPP, Advertising expenditure in Canada from 2007 to 2016, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/429739/advertising-expenditure-canada-medium/ (last visited July 22, 2024)
Advertising expenditure in Canada from 2007 to 2016, by medium (in million U.S. dollars) [Graph], FIPP, April 15, 2015. [Online]. Available: https://www.statista.com/statistics/429739/advertising-expenditure-canada-medium/