Internet advertising spending in Italy 2019-2024
Digital advertising spending in Italy was expected to amount to 5.4 billion euros in 2024, marking a nine percent increase from the previous year's value of 4.84 billion.
Internet advertising spending in Italy from 2019 to 2024 (in billion euros)
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Other statistics that may interest you Digital advertising in Italy
Overview
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Italian market overview
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- Premium Statistic Internet advertising spending in Italy 2019-2024
- Premium Statistic Advertising spending share in Italy 2023, by medium
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Formats
6
- Premium Statistic Internet ad spend in Italy 2023, by format
- Premium Statistic Digital ad spend growth in Italy 2023, by format
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Mobile
4
Social media advertising
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- Premium Statistic Digital Market Outlook: social media ad revenue in Italy 2019-2027, by device
- Premium Statistic Social media ad reach in Italy 2024, by platform & gender
- Premium Statistic Social media ad reach in Italy 2024, by platform
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Consumer attitudes
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- Premium Statistic Attitudes towards online advertising in Italy 2024
- Premium Statistic Main channels of new brand discovery Italy Q3 2023
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- Global internet advertising revenue 2018-2027
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- Ad spend in Italy 2019-2020, by medium
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Statistics
- Global internet advertising revenue 2018-2027
- CPC before and after COVID-19 in Russia 2019-2020, by industry
- Google search ad revenue in the U.S. 2019-2024
- Monthly Google Ads cost-per-click in Australia 2019-2023, by industry
- COVID-19 impact on cost-per-click in India 2019-2020, by industry
- Issues with highest impact on ad spend due to COVID-19 U.S 2020
- Annual growth of online advertising expenses in Japan 2014-2023
- COVID-19 impact on cost-per-click in New Zealand 2019-2020 by industry
- Ad spend in Italy 2019-2020, by medium
- Marketing investments on sales promotion in Finland 2010-2014, by medium
- Marketing investments on direct marketing in Finland 2010-2014, by medium
- Marketing investments on media advertising in Finland 2010-2014, by medium
- Media spending of the retail industry in the Netherlands 2010-2016
- Magazine advertising expenditure in Switzerland 2002-2016
- Impact of social media influencers on purchasing in China 2023, by gender
- Share of people who received a COVID-19 payment in Australia 2020 by state
- U.S. adults on COVID-19 contact tracing app effectiveness 2020
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
engage.it. (June 25, 2024). Internet advertising spending in Italy from 2019 to 2024 (in billion euros) [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/428599/digital-ad-spending-in-italy/
engage.it. "Internet advertising spending in Italy from 2019 to 2024 (in billion euros)." Chart. June 25, 2024. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/428599/digital-ad-spending-in-italy/
engage.it. (2024). Internet advertising spending in Italy from 2019 to 2024 (in billion euros). Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/428599/digital-ad-spending-in-italy/
engage.it. "Internet Advertising Spending in Italy from 2019 to 2024 (in Billion Euros)." Statista, Statista Inc., 25 Jun 2024, https://www.statista.com/statistics/428599/digital-ad-spending-in-italy/
engage.it, Internet advertising spending in Italy from 2019 to 2024 (in billion euros) Statista, https://www.statista.com/statistics/428599/digital-ad-spending-in-italy/ (last visited January 05, 2025)
Internet advertising spending in Italy from 2019 to 2024 (in billion euros) [Graph], engage.it, June 25, 2024. [Online]. Available: https://www.statista.com/statistics/428599/digital-ad-spending-in-italy/