This statistic illustrates e-mail segmentation in the United Kingdom (UK) from 2012 to 2014. In 2013, 28 percent of marketers reported having two to three different customer segments on average.
On average how many different customer segments does your organisation use to segment your mailings?
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UK DMA. (April 23, 2015). On average how many different customer segments does your organisation use to segment your mailings? [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/427018/e-mail-marketing-number-of-segments-used-in-the-uk/
UK DMA. "On average how many different customer segments does your organisation use to segment your mailings?." Chart. April 23, 2015. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/427018/e-mail-marketing-number-of-segments-used-in-the-uk/
UK DMA. (2015). On average how many different customer segments does your organisation use to segment your mailings?. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/427018/e-mail-marketing-number-of-segments-used-in-the-uk/
UK DMA. "On Average How Many Different Customer Segments Does Your Organisation Use to Segment Your Mailings?." Statista, Statista Inc., 23 Apr 2015, https://www.statista.com/statistics/427018/e-mail-marketing-number-of-segments-used-in-the-uk/
UK DMA, On average how many different customer segments does your organisation use to segment your mailings? Statista, https://www.statista.com/statistics/427018/e-mail-marketing-number-of-segments-used-in-the-uk/ (last visited December 23, 2024)
On average how many different customer segments does your organisation use to segment your mailings? [Graph], UK DMA, April 23, 2015. [Online]. Available: https://www.statista.com/statistics/427018/e-mail-marketing-number-of-segments-used-in-the-uk/