This statistic presents the share of social media advertising expenditure as percentage of digital display advertising spending worldwide from 2013 to 2017, sorted by region. In 2014, social media advertising in North America accounted for 32.7 percent of digital display ad expenditure.
Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region
*Forecast Includes paid advertising appearing within social networks, social network games and social network apps; excludes spending by marketers that goes toward developing or maintaining a social network presence.
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eMarketer. (April 23, 2015). Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/426475/social-media-advertising-share-region/
eMarketer. "Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region." Chart. April 23, 2015. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/426475/social-media-advertising-share-region/
eMarketer. (2015). Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/426475/social-media-advertising-share-region/
eMarketer. "Social Media Advertising Expenditure as Share of Digital Advertising Spending Worldwide from 2013 to 2017, by Region." Statista, Statista Inc., 23 Apr 2015, https://www.statista.com/statistics/426475/social-media-advertising-share-region/
eMarketer, Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region Statista, https://www.statista.com/statistics/426475/social-media-advertising-share-region/ (last visited December 22, 2024)
Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region [Graph], eMarketer, April 23, 2015. [Online]. Available: https://www.statista.com/statistics/426475/social-media-advertising-share-region/
