Global ad spending of Mattel from 2013 to 2024
This statistic shows the advertising and promotion expenditure of Mattel worldwide from 2013 to 2024. In 2024, Mattel spent approximately 507 million U.S. dollars on advertising and promotion.
Advertising and promotion expenditure of Mattel worldwide from 2013 to 2024 (in million U.S. dollars)
02004006008001,000
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Mattel (Barbie)
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Overview
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Key figures
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The Barbie Movie
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- Basic Statistic Worldwide box office revenue of "Barbie" 2024, by region
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* For commercial use only
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Starter Account
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$199 USD
per month, billed annually
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Mattel. (February 26, 2025). Advertising and promotion expenditure of Mattel worldwide from 2013 to 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved April 25, 2025, from https://www.statista.com/statistics/424181/global-ad-expenditure-of-mattel/
Mattel. "Advertising and promotion expenditure of Mattel worldwide from 2013 to 2024 (in million U.S. dollars)." Chart. February 26, 2025. Statista. Accessed April 25, 2025. https://www.statista.com/statistics/424181/global-ad-expenditure-of-mattel/
Mattel. (2025). Advertising and promotion expenditure of Mattel worldwide from 2013 to 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: April 25, 2025. https://www.statista.com/statistics/424181/global-ad-expenditure-of-mattel/
Mattel. "Advertising and Promotion Expenditure of Mattel Worldwide from 2013 to 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 26 Feb 2025, https://www.statista.com/statistics/424181/global-ad-expenditure-of-mattel/
Mattel, Advertising and promotion expenditure of Mattel worldwide from 2013 to 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/424181/global-ad-expenditure-of-mattel/ (last visited April 25, 2025)
Advertising and promotion expenditure of Mattel worldwide from 2013 to 2024 (in million U.S. dollars) [Graph], Mattel, February 26, 2025. [Online]. Available: https://www.statista.com/statistics/424181/global-ad-expenditure-of-mattel/
