Web browser market share in the United Kingdom (UK) in 2023

The Chrome web browser from Google is the most popular browser in the United Kingdom (UK) as of 2023, holding a 50 percent share of the market. Safari is Chrome’s nearest rival, holding a 32 percent share of the market, ahead of the 9 percent held by third place Edge. 

Chrome & Safari popular across all formats

Chrome is the clear leader with regard to desktop browsers, holding 59.65 percent of the market share. Safari was the most popular browser, ahead of Chrome, on both mobile and tablet devices. Much of Chrome’s growth appears to have come at the expense of Internet Explorer (IE). Chrome overtook IE for the first time in December 2012, and since that time, has risen considerably while IE’s market share has plummeted.

Chrome on top worldwide

   Chrome sits comfortably on top of the global market, with two versions of the browser holding down the top two positions. Demonstrating the increasing importance of mobile web browsers to suppliers, consumers and advertisers, Chrome for Android actually took the top position, with 35.27 percent of the market.