Industries ranked by advertising investments in above-the-line media in Germany 2023

Published by
Kasia Davies,
Aug 14, 2024

This statistic shows a ranking of the industries with the highest advertising expenditure in above-the-line media in Germany in 2023. Food retail invested roughly 2.3 billion euros in advertising.

Industries with the highest advertising expenditure in above-the-line media in Germany in 2023 (in million euros)

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Release date

July 2024

Region

Germany

Survey time period

January 1 to December 31, 2023

Special properties

Nielsen statistic 2023

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Statistics on " Advertising in Germany "

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Other statistics that may interest you Advertising in Germany

Overview

7

Television advertising

7

Print advertising

6

Internet advertising

8

Radio advertising

6

Out-of-home and cinema advertising

6

Agency rankings

4

Advertising impact

3

Forecasts

8

Further related statistics

17

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Statistics

Topics

Advertising in GermanyAdvertising in EuropeAdvertising in the NordicsAdvertising in PolandAdvertising and market research companies in Italy
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For teams of up to 5 people
$959 USD
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