Path to purchase: first step taken by consumers via mobile in France 2013, by product

When planning to purchase the following type of products using your smartphone or tablet, your first reflex is to... ?

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Source

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Release date

November 2013

Region

France

Survey time period

October 30 to 31, 2013

Number of respondents

1,010 respondents

Age group

18 years and older

Special properties

respondents who owned a smartphone or tablet and purchased these product types

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Pure players are companies that only sell their products or services online.

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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