Advertising expenditure for laundry detergent in Germany 2000-2017

Published by
Kasia Davies,
Jan 16, 2023
This statistic shows data on the advertising expenditure for laundry detergent in Germany from 2000 to 2017. In 2017, roughly 369.5 million euros were spent on advertising for washing powder.

Advertising expenditure for laundry detergent in Germany from 2000 to 2017 (in million euros)

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Release date

February 2018

Region

Germany

Survey time period

2000 to 2017 (as of February 2018)

Special properties

since 2007 incl. online; since 2012 incl. mobile; excl. city magazines

Supplementary notes

Some figures were rounded and taken from previous publications.

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