Digital consumer magazine advertising spending in Italy amounted to 208 million U.S. dollars in 2020, while print consumer magazine advertising spending added up to 172 million. Digital ad spending was expected to increase over the next five years, reaching a projected 257 million in 2025. Print ad spending was expected to increase in 2021, before decreasing over the four following years and reaching a projected 159 million in 2025.
Consumer magazine advertising spending in Italy from 2016 to 2025, by platform
(in million U.S. dollars)
Characteristic
Digital consumer magazines
Print consumer magazines
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PwC. (July 14, 2021). Consumer magazine advertising spending in Italy from 2016 to 2025, by platform (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/418447/magazine-advertising-expenditure-in-italy/
PwC. "Consumer magazine advertising spending in Italy from 2016 to 2025, by platform (in million U.S. dollars) ." Chart. July 14, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/418447/magazine-advertising-expenditure-in-italy/
PwC. (2021). Consumer magazine advertising spending in Italy from 2016 to 2025, by platform (in million U.S. dollars) . Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/418447/magazine-advertising-expenditure-in-italy/
PwC. "Consumer Magazine Advertising Spending in Italy from 2016 to 2025, by Platform (in Million U.S. Dollars) ." Statista, Statista Inc., 14 Jul 2021, https://www.statista.com/statistics/418447/magazine-advertising-expenditure-in-italy/
PwC, Consumer magazine advertising spending in Italy from 2016 to 2025, by platform (in million U.S. dollars) Statista, https://www.statista.com/statistics/418447/magazine-advertising-expenditure-in-italy/ (last visited August 24, 2024)
Consumer magazine advertising spending in Italy from 2016 to 2025, by platform (in million U.S. dollars) [Graph], PwC, July 14, 2021. [Online]. Available: https://www.statista.com/statistics/418447/magazine-advertising-expenditure-in-italy/