Survey on attitudes towards advertising in Germany 2012

Published by Statista Research Department, May 23, 2013
This statistic shows the results of a survey on the attitude towards advertising in Germany in 2012. During the survey period it was found that more than 62 percent of Germans agreed that advertising is actually quite helpful for the consumer.

Share of respondents that agreed fully or mostly with the following statements about advertising in Germany in 2012

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Source

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Release date

May 2013

Region

Germany

Survey time period

2012

Number of respondents

32,221 respondents

Age group

12 years and older

Special properties

representative for a population of 71.8 million

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Statistics on " Advertising in Germany "

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Other statistics that may interest you Advertising in Germany

Overview

6

Television advertising

7

Print advertising

6

Internet advertising

8

Radio advertising

6

Out-of-home and cinema advertising

6

Agency rankings

4

Advertising impact

6

Forecasts

8

Further related statistics

10

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Topics

Advertising in HungaryAdvertising in PolandTelevision consumption in HungaryRadio industry in HungaryDigital advertising in CEE
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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