This statistic shows the investments hoteliers were planning to spend more on worldwide in 2016. During the survey, 59 percent of hoteliers stated they were planning to invest more in online reputation management in 2016.
Investments hoteliers are planning to spend more on worldwide in 2016
Characteristic
Share of respondents
Online reputation management
59%
Small scale renovations
52%
Marketing/advertising
48%
Traffic acquisition (search engine marketing or optimization)
47%
Staff training
46%
Improving broadband & mobile connectivity for guests
The original survey question was posed as follows: "Looking at 2016, are you planning to invest more, about the same or less in each of the following?".
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Tripadvisor. (December 14, 2015). Investments hoteliers are planning to spend more on worldwide in 2016 [Graph]. In Statista. Retrieved November 08, 2024, from https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor. "Investments hoteliers are planning to spend more on worldwide in 2016." Chart. December 14, 2015. Statista. Accessed November 08, 2024. https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor. (2015). Investments hoteliers are planning to spend more on worldwide in 2016. Statista. Statista Inc.. Accessed: November 08, 2024. https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor. "Investments Hoteliers Are Planning to Spend More on Worldwide in 2016." Statista, Statista Inc., 14 Dec 2015, https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor, Investments hoteliers are planning to spend more on worldwide in 2016 Statista, https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/ (last visited November 08, 2024)
Investments hoteliers are planning to spend more on worldwide in 2016 [Graph], Tripadvisor, December 14, 2015. [Online]. Available: https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
