This statistic shows the investments hoteliers were planning to spend more on worldwide in 2016. During the survey, 59 percent of hoteliers stated they were planning to invest more in online reputation management in 2016.
Investments hoteliers are planning to spend more on worldwide in 2016
Characteristic
Share of respondents
Online reputation management
59%
Small scale renovations
52%
Marketing/advertising
48%
Traffic acquisition (search engine marketing or optimization)
47%
Staff training
46%
Improving broadband & mobile connectivity for guests
The original survey question was posed as follows: "Looking at 2016, are you planning to invest more, about the same or less in each of the following?".
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Tripadvisor. (December 14, 2015). Investments hoteliers are planning to spend more on worldwide in 2016 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor. "Investments hoteliers are planning to spend more on worldwide in 2016." Chart. December 14, 2015. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor. (2015). Investments hoteliers are planning to spend more on worldwide in 2016. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor. "Investments Hoteliers Are Planning to Spend More on Worldwide in 2016." Statista, Statista Inc., 14 Dec 2015, https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
Tripadvisor, Investments hoteliers are planning to spend more on worldwide in 2016 Statista, https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/ (last visited December 03, 2024)
Investments hoteliers are planning to spend more on worldwide in 2016 [Graph], Tripadvisor, December 14, 2015. [Online]. Available: https://www.statista.com/statistics/415846/investments-hoteliers-are-planning-to-spend-more-on-worldwide/
