This statistic shows the different travel methods employed when researching holiday travel information in Italy in 2014. Over half of respondents researched online, while 14 percent did so through someone they knew. 21 percent looked for information over the counter at a travel agency.
Methods for researching travel information in Italy in 2014*
Characteristic
Share of respondents
The Internet
55%
Through someone you know
14%
Over the counter at a travel agency
21%
Over the phone
11%
On-site (place of holidays)
5%
Over the counter of a transportation company (airline company, railway company, etc.)
* The original question was "Did you organise your holiday in 2014 using any of the following methods? By "organise", we mean searching for information, looking for prices and booking your transportation, accommodation, etc. (MULTIPLE ANSWERS POSSIBLE)"
Base: 51 percent from the total number of respondents – EU28 (those who travelled for personal reasons for a minimum of four consecutive nights during 2014).
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European Commission. (March 3, 2015). Methods for researching travel information in Italy in 2014* [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/415835/methods-of-holiday-organization-italy/
European Commission. "Methods for researching travel information in Italy in 2014*." Chart. March 3, 2015. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/415835/methods-of-holiday-organization-italy/
European Commission. (2015). Methods for researching travel information in Italy in 2014*. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/415835/methods-of-holiday-organization-italy/
European Commission. "Methods for Researching Travel Information in Italy in 2014*." Statista, Statista Inc., 3 Mar 2015, https://www.statista.com/statistics/415835/methods-of-holiday-organization-italy/
European Commission, Methods for researching travel information in Italy in 2014* Statista, https://www.statista.com/statistics/415835/methods-of-holiday-organization-italy/ (last visited November 04, 2024)
Methods for researching travel information in Italy in 2014* [Graph], European Commission, March 3, 2015. [Online]. Available: https://www.statista.com/statistics/415835/methods-of-holiday-organization-italy/