Digital display advertising spending in France 2023, by format

Published by Statista Research Department, Feb 26, 2024
Spending on classic display advertising such as web banners exceeded 370 million euros in France in 2023, whereas 88 million euros were spent on video advertising that year in the country.

Online display advertising spending in France in 2023, by format (in million euros)

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Release date

February 2024

Region

France

Survey time period

2023

Supplementary notes

* Special operations covers different types of online marketing which are neither classical display advertising, nor video advertising, for example couponing, marketing actions via social networks, etc.

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Statistics on " Digital advertising in France "

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Other statistics that may interest you Digital advertising in France

Overview

5

Overview of the French market

5

Formats & devices

8

Social

6

Programmatic

5

Retail media

6

Consumer insights

4

Further related statistics

11

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Statistics

Topics

Advertising in FranceAdvertising worldwideAdvertising in EuropeSocial media advertising and marketing in FranceTrust in media in France
Access all statistics starting from $2,388 USD yearly *

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$0 USD
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