Spending on classic display advertising such as web banners exceeded 370 million euros in France in 2023, whereas 88 million euros were spent on video advertising that year in the country.
Online display advertising spending in France in 2023, by format
(in million euros)
* Special operations covers different types of online marketing which are neither classical display advertising, nor video advertising, for example couponing, marketing actions via social networks, etc.
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SRI - Les Régies Internet. (February 6, 2024). Online display advertising spending in France in 2023, by format (in million euros) [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet. "Online display advertising spending in France in 2023, by format (in million euros)." Chart. February 6, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet. (2024). Online display advertising spending in France in 2023, by format (in million euros). Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet. "Online Display Advertising Spending in France in 2023, by Format (in Million Euros)." Statista, Statista Inc., 6 Feb 2024, https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/
SRI - Les Régies Internet, Online display advertising spending in France in 2023, by format (in million euros) Statista, https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/ (last visited December 18, 2024)
Online display advertising spending in France in 2023, by format (in million euros) [Graph], SRI - Les Régies Internet, February 6, 2024. [Online]. Available: https://www.statista.com/statistics/415019/digital-display-advertising-investment-by-format-france/