In 2020, digital ads accounted for 52 percent of the total advertising spending of the tourism and food service industry in France. Second came banking and insurance with 49 percent, followed by services with 43 percent.
Share of digital in advertising spending in France in 2020, by industry
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France Pub, & IREP, & Kantar. (April 1, 2021). Share of digital in advertising spending in France in 2020, by industry [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/413331/digital-advertising-share-of-ad-spend-in-france/
France Pub, und IREP, und Kantar. "Share of digital in advertising spending in France in 2020, by industry." Chart. April 1, 2021. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/413331/digital-advertising-share-of-ad-spend-in-france/
France Pub, IREP, Kantar. (2021). Share of digital in advertising spending in France in 2020, by industry. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/413331/digital-advertising-share-of-ad-spend-in-france/
France Pub, and IREP, and Kantar. "Share of Digital in Advertising Spending in France in 2020, by Industry." Statista, Statista Inc., 1 Apr 2021, https://www.statista.com/statistics/413331/digital-advertising-share-of-ad-spend-in-france/
France Pub & IREP & Kantar, Share of digital in advertising spending in France in 2020, by industry Statista, https://www.statista.com/statistics/413331/digital-advertising-share-of-ad-spend-in-france/ (last visited December 30, 2024)
Share of digital in advertising spending in France in 2020, by industry [Graph], France Pub, & IREP, & Kantar, April 1, 2021. [Online]. Available: https://www.statista.com/statistics/413331/digital-advertising-share-of-ad-spend-in-france/