This statistic represents the distribution of advertising investment in France in 2014 and 2015, by medium. It reveals that the share of digital advertisement among total advertising investment in France increased from 26 to nearly 28 percent in one year.
Distribution of advertising expenditure in France in 2014 and 2015, by media
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
SRI - Les Régies Internet. (February 2, 2016). Distribution of advertising expenditure in France in 2014 and 2015, by media [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/413308/advertising-media-mix-in-france/
SRI - Les Régies Internet. "Distribution of advertising expenditure in France in 2014 and 2015, by media." Chart. February 2, 2016. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/413308/advertising-media-mix-in-france/
SRI - Les Régies Internet. (2016). Distribution of advertising expenditure in France in 2014 and 2015, by media. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/413308/advertising-media-mix-in-france/
SRI - Les Régies Internet. "Distribution of Advertising Expenditure in France in 2014 and 2015, by Media." Statista, Statista Inc., 2 Feb 2016, https://www.statista.com/statistics/413308/advertising-media-mix-in-france/
SRI - Les Régies Internet, Distribution of advertising expenditure in France in 2014 and 2015, by media Statista, https://www.statista.com/statistics/413308/advertising-media-mix-in-france/ (last visited December 22, 2024)
Distribution of advertising expenditure in France in 2014 and 2015, by media [Graph], SRI - Les Régies Internet, February 2, 2016. [Online]. Available: https://www.statista.com/statistics/413308/advertising-media-mix-in-france/