Online search query market share worldwide 2020, by search engine

Published by
Tiago Bianchi,
Dec 5, 2022
In January 2020, Google accounted for 87.17 percent of single-word search queries worldwide. Yahoo generated 3.73 percent of single-word search during the same period. When looking at search queries with two words and more, Google absolutely dominated the market with over 94 percent market share in every query length.

Global search engine market share as of January 2020, by search query size

CharacteristicGoogleYahooBingAOLAskOther
Total 94.78% 1.27% 1.31% 0.02% 0.04% 2.58%
One word 87.17% 3.73% 2.87% 0.03% 0.11% 6.1%
Two words 94.14% 1.52% 1.53% 0.01% 0.05% 2.74%
Three words 95.22% 0.96% 1.2% 0.01% 0.04% 2.57%
Four words 95.88% 0.83% 1.03% 0.01% 0.03% 2.22%
Five words 96.28% 0.83% 1% 0.02% 0.03% 1.84%
Six words 96.72% 0.87% 0.87% 0.02% 0.03% 1.49%
Seven words 96.9% 0.94% 0.87% 0.02% 0.03% 1.25%
Eight words 96.88% 1.03% 0.89% 0.02% 0.03% 1.15%
Nine words 96.67% 1.13% 0.95% 0.02% 0.04% 1.2%
Ten or more words 95.87% 1.17% 1.06% 0.02% 0.03% 1.85%
Showing entries 1 to 11 (11 entries in total)
Created with Highcharts 7.2.2Share of searchesGoogleYahooBingAOLAskOtherTotalOne wordTwo wordsThree wordsFour wordsFive wordsSix wordsSeven wordsEight wordsNine wordsTen or more words
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%95%100%105%110%115%

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Release date

April 2020

Region

Worldwide

Survey time period

January 2020

Supplementary notes

Values may not add up to 100 percent due to rounding.

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