In 2023, digital display advertising spending stood at 1.78 billion euros, having increased six percent from the value of 1.68 billion reported in 2022. During the first year of the COVID-19 pandemic, French display market contracted 10 percent from a spending of 1.28 billion in 2019. Display is the third-largest digital ad format in France, behind search and social.
Digital display advertising spending in France from 2012 to 2023
(in billion euros)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
SRI - Les Régies Internet, & UDECAM, & Oliver Wyman. (February 6, 2024). Digital display advertising spending in France from 2012 to 2023 (in billion euros) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet, und UDECAM, und Oliver Wyman. "Digital display advertising spending in France from 2012 to 2023 (in billion euros)." Chart. February 6, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet, UDECAM, Oliver Wyman. (2024). Digital display advertising spending in France from 2012 to 2023 (in billion euros). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet, and UDECAM, and Oliver Wyman. "Digital Display Advertising Spending in France from 2012 to 2023 (in Billion Euros)." Statista, Statista Inc., 6 Feb 2024, https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet & UDECAM & Oliver Wyman, Digital display advertising spending in France from 2012 to 2023 (in billion euros) Statista, https://www.statista.com/statistics/413059/display-advertising-market-france/ (last visited December 30, 2024)
Digital display advertising spending in France from 2012 to 2023 (in billion euros) [Graph], SRI - Les Régies Internet, & UDECAM, & Oliver Wyman, February 6, 2024. [Online]. Available: https://www.statista.com/statistics/413059/display-advertising-market-france/
