In 2023, around 84 percent of French consumers aged 40 to 59 had shopped online, making it the age group with the highest e-commerce penetration in the country. In contrast, those aged 25 to 39 years old had the highest e-commerce penetration in the previous year.
Share of the population purchasing online in France in 2022 and 2023, by age group
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ARCEP. (May 14, 2024). Share of the population purchasing online in France in 2022 and 2023, by age group [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/411943/online-purchasing-penetration-france-age-group/
ARCEP. "Share of the population purchasing online in France in 2022 and 2023, by age group." Chart. May 14, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/411943/online-purchasing-penetration-france-age-group/
ARCEP. (2024). Share of the population purchasing online in France in 2022 and 2023, by age group. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/411943/online-purchasing-penetration-france-age-group/
ARCEP. "Share of The Population Purchasing Online in France in 2022 and 2023, by Age Group." Statista, Statista Inc., 14 May 2024, https://www.statista.com/statistics/411943/online-purchasing-penetration-france-age-group/
ARCEP, Share of the population purchasing online in France in 2022 and 2023, by age group Statista, https://www.statista.com/statistics/411943/online-purchasing-penetration-france-age-group/ (last visited November 21, 2024)
Share of the population purchasing online in France in 2022 and 2023, by age group [Graph], ARCEP, May 14, 2024. [Online]. Available: https://www.statista.com/statistics/411943/online-purchasing-penetration-france-age-group/