This statistic presents the showrooming and webrooming penetration among worldwide consumers as of September 2014. During the survey period it was found that 32 percent of global consumers had browsed products in-store but ended up purchasing them online.
Showrooming and webrooming penetration worldwide as of September 2014
Question: "Have you ever intentionally browsed products at a store but decided to buy them online?" "Have you ever intentionally browsed products online but decided to buy them in-store?"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PwC. (February 17, 2015). Showrooming and webrooming penetration worldwide as of September 2014 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/411560/showrooming-webrooming-worldwide/
PwC. "Showrooming and webrooming penetration worldwide as of September 2014." Chart. February 17, 2015. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/411560/showrooming-webrooming-worldwide/
PwC. (2015). Showrooming and webrooming penetration worldwide as of September 2014. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/411560/showrooming-webrooming-worldwide/
PwC. "Showrooming and Webrooming Penetration Worldwide as of September 2014." Statista, Statista Inc., 17 Feb 2015, https://www.statista.com/statistics/411560/showrooming-webrooming-worldwide/
PwC, Showrooming and webrooming penetration worldwide as of September 2014 Statista, https://www.statista.com/statistics/411560/showrooming-webrooming-worldwide/ (last visited November 18, 2024)
Showrooming and webrooming penetration worldwide as of September 2014 [Graph], PwC, February 17, 2015. [Online]. Available: https://www.statista.com/statistics/411560/showrooming-webrooming-worldwide/
