Worldwide, Generation Z and Millennials were the ones most likely to use their mobile devices to research products online while in-store. During the July 2019 survey, almost three quarters of both groups stated that they did so. Only 57 percent of Gen X survey respondents did the same.
Share of worldwide shoppers who have researched products online with a mobile device while in-store as of July 2019, by generation
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Salesforce Research. (October 15, 2019). Share of worldwide shoppers who have researched products online with a mobile device while in-store as of July 2019, by generation [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/411288/smartphone-shopping-behavior-worldwide/
Salesforce Research. "Share of worldwide shoppers who have researched products online with a mobile device while in-store as of July 2019, by generation." Chart. October 15, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/411288/smartphone-shopping-behavior-worldwide/
Salesforce Research. (2019). Share of worldwide shoppers who have researched products online with a mobile device while in-store as of July 2019, by generation. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/411288/smartphone-shopping-behavior-worldwide/
Salesforce Research. "Share of Worldwide Shoppers Who Have Researched Products Online with a Mobile Device While In-store as of July 2019, by Generation." Statista, Statista Inc., 15 Oct 2019, https://www.statista.com/statistics/411288/smartphone-shopping-behavior-worldwide/
Salesforce Research, Share of worldwide shoppers who have researched products online with a mobile device while in-store as of July 2019, by generation Statista, https://www.statista.com/statistics/411288/smartphone-shopping-behavior-worldwide/ (last visited July 22, 2024)
Share of worldwide shoppers who have researched products online with a mobile device while in-store as of July 2019, by generation [Graph], Salesforce Research, October 15, 2019. [Online]. Available: https://www.statista.com/statistics/411288/smartphone-shopping-behavior-worldwide/
