The production value of the advertising and market research industry in Austria increased by 271.8 million euros (+12.43 percent) since the previous year. In total, the production value amounted to 2.5 billion euros in 2021. This increase was preceded by a declining production value in this industry. The production value is defined as turnover, plus or minus the changes in stocks of finished products, work in progress and goods and services purchased for resale, minus the purchases of goods and services for resale, plus capitalized production, plus other operating income (excluding subsidies). Income and expenditure classified as financial or extra-ordinary in company accounts is excluded from production value.
Find more statistics on the advertising and market research industry in Austria with key insights such as turnover and personnel costs.
Annual production value of the advertising and market research industry in Austria from 2012 to 2021
(in million euros)
b: Break in time series. The source adds the following information: Production value measures the amount actually produced by the unit, based on sales, including changes in stocks and the resale of goods and services. The production value is defined as turnover, plus or minus the changes in stocks of finished products, work in progress and goods and services purchased for resale, minus the purchases of goods and services for resale, plus capitalised production, plus other operating income (excluding subsidies). Income and expenditure classified as financial or extra-ordinary in company accounts is excluded from production value. Data coverage corresponds to code M73 of CE Rev 2.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Eurostat. (March 22, 2024). Annual production value of the advertising and market research industry in Austria from 2012 to 2021 (in million euros) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/410463/production-value-advertising-market-research-austria/
Eurostat. "Annual production value of the advertising and market research industry in Austria from 2012 to 2021 (in million euros)." Chart. March 22, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/410463/production-value-advertising-market-research-austria/
Eurostat. (2024). Annual production value of the advertising and market research industry in Austria from 2012 to 2021 (in million euros). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/410463/production-value-advertising-market-research-austria/
Eurostat. "Annual Production Value of The Advertising and Market Research Industry in Austria from 2012 to 2021 (in Million Euros)." Statista, Statista Inc., 22 Mar 2024, https://www.statista.com/statistics/410463/production-value-advertising-market-research-austria/
Eurostat, Annual production value of the advertising and market research industry in Austria from 2012 to 2021 (in million euros) Statista, https://www.statista.com/statistics/410463/production-value-advertising-market-research-austria/ (last visited November 22, 2024)
Annual production value of the advertising and market research industry in Austria from 2012 to 2021 (in million euros) [Graph], Eurostat, March 22, 2024. [Online]. Available: https://www.statista.com/statistics/410463/production-value-advertising-market-research-austria/